Privacy Policy

1. What we collect

• Account information: your email address and any profile details you add (username, display name).
• Idea content: the ideas, answers, and reports you create.
• Basic analytics events (page views, session activity) to understand product usage, plus — only if you opt in — Google Analytics. No ad trackers.

2. Who processes it

Your data is processed by a small set of vetted, industry-standard cloud providers that run the service, covering:

• Secure application hosting and delivery.
• Database, authentication, and file storage.
• AI processing used to generate your report content.
• Background processing for report generation.

Each provider processes only what's needed to run the service. We don't sell your data to anyone. If you need the specific processor list — for example for a compliance review — request it via the contact page.

3. Why we collect it

To generate your reports, run your account, keep the service reliable, and understand how the product is used so we can improve it.

4. Deletion

You can delete your account at any time from account settings. Deletion is permanent — your ideas, answers, and reports are erased and cannot be recovered.

5. Your rights

For questions about what data we hold on you, or to request deletion outside of the self-service flow, reach out via the contact page.

6. Cookies

We use three categories of cookies — all set on our own domain, and nothing from ad networks:

• Necessary — authentication cookies set by our sign-in service (they keep you signed in), ie_consent (remembers your cookie choice), and ie_ab (fraud prevention for free-report promotions). These are required for the site to function and are never gated behind a choice.
• Functional— your theme preference (light/dark), stored in your browser's local storage rather than a cookie. Disclosed here, not gated.
• Analytics — a session cookie and a persistent visitor cookie (ie_vid) we use to count page views and understand product usage, plus Google Analytics, which sets its own cookies (_ga and _ga_*) to tell visitors apart and measure usage on Google's side. All of it is off by default; you choose whether to allow it in the cookie banner or via "Cookie preferences" in the footer, and declining (or changing your mind later) also deletes the analytics cookies already set.

If you decline analytics, we send a single anonymous page-view ping (no persistent identifier, no ie_vid) so we can still see that a visit happened — after that, nothing further is tracked for that visit. Accepting or declining never changes what the product itself can do.

During promotional periods offering free reports, we also retain a hashed (not raw) version of your IP address to help prevent abuse of the offer.

7. Changes to this policy

We may update this policy as the product develops. Material changes will be reflected on this page with an updated review status.